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Where Stories Begin


Welcome to Beloit, Wisconsin

Beloit, WI, sets the scene for your next great adventure. With a memorable foodie scene, seasonal outdoor experiences, vibrant entertainment, culturally unique arts, and much more, Beloit will inspire your senses to explore more as you create lifelong memories to weave into your life story.


Explore Beloit’s foodie scene, from legendary supper clubs to popular farmers’ markets and every cuisine in between.


Outdoor recreation including hiking, kayaking, and sports is a perfect way to spend your vacation in Beloit.


From minor league baseball games to touring the college campus, Beloit is a family-friendly city offering many indoor and outdoor activities.

Unwindat YEAR-ROUND events

Whether you’re traveling with the family, looking for a romantic getaway, or a solo adventure, Beloit has something fun for you.


Get a passport, explore the city, and earn new Beloit swag!


Explore the many places to go in Beloit, WI.


Discover all the places you can explore outside in Beloit.


Start your shopping journey here.

Family Fun

Grab the kids and have some fun in Beloit!


Start exploring exciting things to do in Beloit, Wisconsin!


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The ultimate morning routine.
Shake things up this National Margarita Day by checking off a stop on the Beloit & Beyond Taco Trail! 🌮

Join the fiesta by signing up for the pass here > 

#visitbeloit #wherestoriesbegin #tastethedifference #tacos #margaritas #passporttrail
The 16th Annual Maple Sugar Fest is happening this Saturday from 8am-noon at @weltycenter! 🍁 Tap into the sap of Big Hill sugar maples, boil it down to syrup, and drizzle it over delicious pancakes and sausages at the breakfast while enjoying crafts, story times, demos, and more.

#visitbeloit #beloitwi #wherestoriesbegin #familyfun #maplesugarfestival
Celebrating 11 years at our downtown Beloit storefront! Gourmet Popcorn on the shelf this week - "Caramel Peanut". Featured Ice Cream - Black Cherry "Sweet black cherry ice cream with boat-loads of whole black cherries". See you soon!! #visitbeloit #beloitwi #discoverbeloit #downtownbeloit #gourmetpopcorn #chocolate #icecream #candy #BeloitCandyShop #DiscoverWisconsin #northwoodspremiumconfections
Enjoy the suite sounds of Goodwin.
Snow is out and so are our sleds! Visitors are welcome to borrow a sled and enjoy our little hill. Please return sleds to the front of our building. 



The 2nd annual Make Music Beloit celebration is Friday, June 21, 2024. The city will come alive with music in the streets, parks, offices, schools, and unique venues near you!


Sweet dreams are made of luxury boutiques, extended stays, and more.

What’s Happening in Beloit

Beloit Official Visitor Guide

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